CASE – Sogeti

RJ 2016 2

“At Prospectory, they’ve perfected the art of putting themselves in the client’s shoes”

Robert Jan ten Dijke – Business Line Manager


RJ 2016 2

Sogeti is an innovative IT service provider that aims to be valuable in each and every relationship it maintains. Sogeti assists organisations in the design, realisation, implementation, testing and management of IT solutions that retain their value. The company strives to add value, make a difference and accept its social responsibility, and in doing so, to exceed the expectations of its clients, partners and employees. This is why they consistently choose long-term and enduring relationships that allow them to optimally connect with the goals and results of the client.

“These days, more and more IT developments are being initiated from within the business side of things. In order to reach this target group, you need a different pitch for opening a dialogue with business stakeholders,” explains Robert Jan ten Dijke, Business Line Manager at Sogeti. Prospectory was approached for the purpose of adjusting existing propositions and expanding the sales funnel.

First, Prospectory went to work on a ‘proposition reset’ based on relevant market trends and generated sales actions for a number of existing clients by means of concrete analysis.

“It was extremely valuable for us to examine our IT technology through a different lens and step out of the IT box, so to speak. It was a real eye-opener,” according to Robert Jan. The information obtained from the data analysis is highly useful and concrete and will ensure a strong increase in sales actions.

One thing Robert Jan noticed was the way that Prospectory immersed itself in his company’s subject matter. “At Prospectory, they’ve perfected the art of putting themselves in the client’s shoes!”